Last month I wrote that I’m Done With Dofollow Comments, explaining that I believed that this blog was being penalized because so many of the urls in those dofollow comments were pointing to what search engines in general and Google in particular refer to as “bad neighborhoods” and that I was going to disable the plugins that made dofollow comments possible.

A bit of history is in order.  Back in the fall of ’07, just before the infamous “Google slap”, this blog enjoyed a PR 3 ranking and I fully expected it to eventually reach a PR 4.  Then Google updated their algorithms and blogs by the thousands lost page rank. First they’d slip a point or two, then after the next update they’d fall to zero.

That’s what happened here.  Over the course of three months this blog lost a point of PR every month until by Dec ’07 it was sitting at PR zero.  That’s where it stayed all this time in spite of all my efforts to build inbound links and promote the site. I even looked into so-called services that have a habit of guaranteeing results like it was some kind of private placement memorandum.  I looked into all kinds of ways to get links and ended up just doing things myself, the hard way, because those “services” are not for the “financially challenged”.

Then last month I removed plugins that made the urls in comments dofollow (i.e. would pass page rank).  After I did that I went about business as usual.  Then only today I noticed.  The PR for this site was NO LONGER ZERO!  The base url, http://blog.peculiarplace.com now ranks higher than PR 0 for the first time in two effing years.  Granted, It’s only a PR 1, but it’s the first move in the right direction in years.  I’ve also noticed a definite trend of increased traffic levels over the last several weeks.

Can it be just coincidence that it happened within thirty days of removing dofollow?  I don’t believe so.  I think the return of page rank and the increase in traffic from search engines is directly related to allowing comment urls to go back to their default rel=”nofollow” status.

As a result of this, I’ll be removing those dofollow plugins from all of my blogs within the next few days.

Technorati Tags: no more dofollow, bad neighborhood, link spam, comment spam, comment policy change

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