I was rereading a blogging tips article by Blog Bloke called “10 Reasons Why I Don’t Like Your Blog” and I’d like to expand on one of his points.

Specifically “10. You don’t link.”  In addition to placing relevant links that let your readers see where you got something or find pages or downloads that are relevant to what you’ve posted about, there is the question of to follow or not to follow.

If you’re linking to relevant sites and the sites aren’t in a “bad neighborhood”, then it’s a good idea to make sure that you’re NOT using rel=”nofollow” in your links and that your site, blog or whatever does not add a nofollow or noindex attribute to the page or the links on it.

Using nofollow means that you’re not helping the pagerank or visibility of the site you’re linking to in search engine results pages and since if you link to something it’s reasonable to assume you want it to be found.

Another place to check is in the META tags, if there is a ‘meta name=”robots” ‘ tag that has “noindex” or “nofollow” in it then that would cause search engines to not index and or not follow any links on that page.

If you’re using a WordPress blog, it’s a good idea to install the “Do Follow” plugin, a nice little gem that removes the nofollow from urls in comments.  As long as you have ways of taking care of comment spam, this is a good idea and will encourage more people to comment.

Never having done much with Blogger blogs, I haven’t any idea how to remove nofollow from them but again, it’s worth doing.  The only other blogging software I know about is Thingamablog and to make sure nofollow isn’t used you would simply edit the template files.

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